Imperial Optical

Freelance Client

Logo Design | Branding | Visual Guidelines | Graphic Design

Imperial Optical is the premier eyecare facility in The Bahamas, they seek to provide quality eyecare service and products through their comprehensive team of professionals. They were expanding their online offerings and decided that it was time for a rebrand to match the fast moving, modern and adaptable retail landscape.

Preliminary Options

Before & After

Construction

Color Palette

Variations

Stationery

Product Shot Styling

Model Photoshoot Styling

Social Media